Taco Bell is testing a new Baja Blast invention that tastes like smooching an extremely attractive yeti. According to Mountain Dew, “Baja Blast tastes like making out with a hot mermaid.”
Taco Bell will be trying its first-ever gelato, a Mountain Dew Baja Blast Gelato, on August 30. The brand-new, strikingly blue dessert will only be offered for two weeks, or while supplies last, at Irvine’s Campus Drive restaurant in California, starting on August 31.
Mountain Dew Baja Blast, which is typically sold as a fountain or freeze drink, is now available as gelato. The price per 3.6-ounce container is $2.99 + tax.
The powers that be, or maybe the Bajas that Blast, give hints about another Baja Blast-based invention that will be arriving this fall once the new gelato flavor runs out.
Taco Bell’s global chief culinary innovation officer, Liz Matthews, stated in a news release, “We are so excited to hear how fans enjoy the sweet and creamy indulgence.
This is the first time we are releasing a gelato.” “BAJA BLAST feels appropriate to introduce in gelato form because it is iconic to Taco Bell and has its own strong fandom.”
In the same press announcement, Scott Finlow, chief marketing officer of PepsiCo Global Foodservice, Mountain Dew’s parent business, stated, “Dew Nation’s passion for BAJA BLAST runs deep.” He is absolutely correct regarding the fervor surrounding the beverage with a tropical lime flavor: Apart from a Reddit group and Facebook fan page dedicated to variations of the drink, thousands of unofficial Baja Blast fan goods, including as stickers, T-shirts, and more, are strewn across Etsy pages.
Baja Blast has previously permeated many media with its characteristic turquoise glow. In January, iBurn and Mountain Dew joined forces to create Baja Blast Hot Sauce, a blend of habanero, green, and jalapeño peppers with the flavor and color of tropical limes.
Furthermore, Taco Bell and Mountain Dew’s joint beverage has a reputation for going well with booze. This is evident from its appearance in the 2015 Baja Blast Freeze at Taco Bell Cantina and in a 5% ABV Hard Mountain Dew.
It will take time to determine whether Mountain Dew Baja Blast Gelato will be available at several stores. Depending on how many people find the thought of planting a freezing kiss on a yeti appealing.
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